Privacy Policy

Last Updated: February 2026

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This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from our website, Etsy shop, or Amazon store (collectively, the "Services").

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Information We Collect

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Information You Provide

When you make a purchase or attempt to make a purchase through our Services, we collect certain information from you, including:

• Contact Information: Name, email address, phone number

• Shipping Information: Billing address, shipping address

• Payment Information: Credit card numbers, payment account details (processed securely through third-party payment processors)

• Order Information: Products purchased, order history, transaction details

• Communications: Any messages or correspondence you send to us

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Information Collected Automatically

When you visit our website, we automatically collect certain information about your device, including:

• Device Information: Web browser type, IP address, time zone, operating system

• Browsing Information: Pages viewed, referring websites, how you interact with our site

• Cookies: We use cookies and similar tracking technologies to track activity on our website and hold certain information

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How We Use Your Information

We use the information we collect to:

• Fulfill and process your orders, including shipping and payment processing

• Communicate with you about your order, including shipping confirmations and updates

• Screen orders for potential risk or fraud

• Provide customer support and respond to your inquiries

• Send you marketing communications (only with your consent, and you may opt out at any time)

• Improve and optimize our website and services

• Comply with applicable legal obligations

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Sharing Your Information

We share your personal information with third parties only in the following circumstances:

• Service Providers: We share information with vendors and service providers who help us operate our business, such as payment processors, shipping carriers, and email service providers

• Platform Partners: When you purchase through Etsy or Amazon, your information is also subject to their respective privacy policies

• Legal Requirements: We may disclose information if required by law, regulation, legal process, or governmental request

• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

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Third-Party Platforms

Our products are sold through multiple platforms:

• Our Website (Wix): Subject to this Privacy Policy and Wix's Privacy Policy

• Etsy: Subject to this Privacy Policy and Etsy's Privacy Policy

• Amazon: Subject to this Privacy Policy and Amazon's Privacy Policy

We encourage you to review the privacy policies of these platforms for information about their data practices.

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Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Order information is typically retained for seven (7) years for tax and accounting purposes.

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Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: Request a copy of the personal information we hold about you

• Correction: Request that we correct inaccurate or incomplete information

• Deletion: Request that we delete your personal information

• Opt-Out: Unsubscribe from marketing communications at any time

To exercise any of these rights, please contact us using the information below.

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Cookies

You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of our website may become inaccessible or not function properly.

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Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

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Children's Privacy

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

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Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated policy will be posted on our website with a revised "Last Updated" date.

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Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Email: Orders@puremaple.co